NEA Part 4 - Audience Profile

NEA Part 4 - Audience Profile

Learning Objectives:

K: about audience segmentation.
U: how audience segmentation effects media products.
BAT: conduct research and create an audience profile for your individual product.
CO: Use media terminology throughout.

                         My Audience

• Name 5 ways in which audiences can be categorized.

           - Race

           - Gender

           - Age

           - Sexuality

           - Social Class

• Why do you think it's important for media producers to categories audiences?

          To media producers, the audience is important because without an audience there                 would be no media. It is important for them in order for them to be successful.                       Companies are set up to carry out audience research for media producers to see                   how many people would be interested.

• What is the target audience as described in your chosen brief?

           My target audience is 10-13 year olds.

• Give a short explanation as to your understanding of the target audience given in your chosen brief.